Here at VerticalResponse we work really hard at giving you what you need to grow your business and be successful. We track every user's request for feature upgrades and rank them by how many times they are requested. We look at technologies you are already using to see how we can build a better VR. Then we build what we think are some really great tools and make videos for you to see how easy they are to use.
So here is a reminder about some of the things you may not know about already available to you in your VerticalResponse account so you can use VR to the fullest in 2008!
1. The VR Marketing Calendar - Last year I told you to calendar your email marketing campaigns and your tasks, then we gave you one...are you using it? Depending on where in the world you are it has holidays specific to you so you can plan around them. Located in the top navigation bar.
2. Learn List Segmentation - Don't be scared about learning something new! Segment your lists and target your recipients for a higher response. We spent 6 months in development and it's yours free. (Some companies charge thousands for a product like this!) You can now easily split your list to do subject line and mail day testing and so much more.
Watch the video or check out some common segmentation functions.
3. Use the Free Opt-In form - With one click you can publish your opt-in form on your TypePad blog or use our instructions for publishing it on your site or any social networking site you have. Put them in as many places as you can, so your list can grow. All of your registrants will be automatically available to you in your account. Did you know we've already created one for you? Log into your account and see.
Watch the video!
4. Stop Copying Your Email Wizard Campaigns - We know, it's easy, you're busy, you might even be lazy but you have to know that our Email Canvas tool lets you bold, italicize, use color, even use columns. Create a whole new look for 2008! We've even pre-designed email layouts for you based on industry so you can just replace pre-filled content with yours! If you don't see your industry no worries, click around and see the layouts, you'll find one you like.
Watch the video.
5. Compare Your Results - Use the VerticalResponse Trends Report to benchmark your own
response rates by the industry you selected in your profile and how large your lists are.
6. Google Analytics Integration - Already a Google Analytics user? Simply check the box in your profile and tell us what domains you want your Google Analytics account to track. Now you'll see where your email recipients are going on your site.
7. Brush Up Your Skills - Attend a VR Product Demo or Webinar. They're live and weekly and you might learn about all of the new features we're coming out with. Learn how to segment your list, personalize your email and get better delivery. All demos and webinars are on our VR Events Calendar. We also publish them in our twice monthly newsletters.
8. Get Free Email - Refer your friends and we'll give you both the same amount of their purchase! Just log into your account and click on "Refer a Friend" in the "Quick Links" Vidget on your VR Home Page.
9. Get Paid - Free email not your thing? You're into the cold hard cash? Make money becoming an affiliate of VerticalResponse. It's super easy, check out how!
10. Meet Us Face to Face - VR is taking it on the road each month this year. We'd love to meet you at a local event. Check the VerticalResponse Event Calendar in the coming months to see where we'll be.
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