VerticalResponse Email Marketing Blog for Small Business

Poll Results: Do You Get a Better Response Using Personalization?

Ok, there was no love for the personalization poll. Out of 21 of you (ouch) that took the poll, most say they get a better response.

Perhaps those who don't personalize might want to try it out to increase your response rates. Check out this post for how to personalize using VR.

Poll Results: Do You Blog for Your Business?

Out of the 100 of you that answered the poll "Do You Blog for your Business?", 60% don't yet have a blog and 40% do.

For more information on thoughts as to why you should blog for your business see this post. For more information on Business Blogging you may want to check out the Blog Business Summit.

Poll Results: What Day of the Week Do You Send Your Email?

The data is in and looks like Tuesday is still the day to email for most of you, 75 of you that were polled anyway.

According to a report published by ClickZ and eroi, if you're sending email to businesses, earlier in the week is better. If you're sending email to consumers, the study shows consumers prefer Wednesday or Friday to get their emails. Check it out for yourself here.

Use this report as a guideline for testing things out yourself. If you can, divide your list in half and send out 2 separate campaigns to test this. See what works best.

Any comments on what days you like to send your email marketing campaigns?