Blog Business World - An Internet Radio Interview with Janine
I was lucky enough to get stumbled upon by blogger Wayne Hurlbert who has a great Internet Radio Show hosted by Blog Talk Radio called Blog Business World. (BTW, this is a VERY cool technology, those who want to be broadcasters need to check this out...you can bet I am going to.) Anyhoo, Wayne interviews people on a full range of topics from business blogging, search engine optimization, marketing, PR and other topics that will help you grow your business.
Here are a few questions he asked me:
"You say that it's possible for small businesses to compete with large companies. What are your reasons for this bold statement?"
"One advantage that small business does have over its larger counterparts is flexibility, resulting in faster decisions. How important is speed of introduction of new technology?"
"Has the email newsletter got a bright future thanks to new technology?"
"One of the biggest problems with developing an email program is developing a list. Are there some practical and low cost ways to create a solid mailing list?"
"What recommendations do you have for the format of a newsletter to get it read, and used as a relationship development tool?"
"What are some mistakes and pitfalls that a novice email newsletter user should avoid?"
"What are some easy to use and cheap to employ marketing ideas that small businesses can use to give the impression that they are much larger organizations?"
Wait for it...are you sitting on the edge of your seat?
"What is next for Janine Popick and VerticalResponse?" :-)
There are many more, and it was a lot of fun. You can listen to this at your desk, or if you've got an MP3 player you can download the content and listen on your way to work. Caveat: it really is 60 full minutes long. Thanks Wayne!

Great podcast. You provided a wealth of valuable information on how small businesses can use email newsletters and blogs to build their customer relationships and attract new customers. I would like to know how your service can provide a critique on my email newsletters to make them more effective.
Thanks for taking the time out to do this interview.
Ted
Posted by: Ted Grigg | August 14, 2007 at 04:26 PM