The March Inc.com column Dressing for Success in the Women in Business section was fun to write . If you don't know us we're pretty casual in the VerticalResponse offices. We work hard, we play hard and we're comfortable. Check it out if you've got a minute or two.
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« Stan's Ad Campaign | Main | Stop Looking to the Big Boys for Creative Ideas »
March 18, 2007
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Janine,
It was such fun to open up the Women in Business section and see your face there. I've always loved this blog, and it was great to see your comments in a magazine I also love.
Now, about being a woman in business: we girls need to be exceptionally creative, not just with out clothing but also with our business strategy.
With that in mind, I have to ask whether you've considered marketing something like Caffeine, the marketing company also mentioned in the latest edition of INC?
Caffeine is an internet promotions company. They have some great ideas when it comes to offering promotional prizes to draw traffic to your site.
They also offer a "built in, world-class e-mail tool" to help clients manage all the contacts they garnered during the giveaway.
So what if Vertical Response, already a world-class e-mail tool in its own right, offered a Caffeine-style promotional tool on the side?
Just a thought:) I'd sign up.
Kelli Standish
Posted by: Kelli Standish | March 21, 2007 at 07:40 PM