Upcoming events and noteworthy dates are always useful when it comes to creating interesting and pertinent campaigns. However, in the wake of Valentine's Day, the major winter holidays have passed and many of us find ourselves at a loss when it comes to email campaign subject matter.
We've brainstormed and come up with a few ideas for the next few "uneventful" months to help you theme your future sends. Below are a few dates that may inspire you to create interesting and engaging email campaigns.
March
March 2 – Read Across America Day/Dr. Seuss Day
March 4 – Employee Appreciation Day
March 8 – Fat Tuesday/ Mardi Gras
March 13 – Daylight Saving Time Begins
March 17 – St. Patrick’s Day
March 20 – First Day of Spring
Example: Friday is Employee Appreciation Day. Take advantage of the following wine offers to reward your employees for their efforts.
April
April 1 - April Fools Day
April 2 - National Peanut Butter & Jelly Day
April 15 - Tax Day
April 22 - Earth Day
April 24 - Easter
Example: Tax season is over! In celebration we've decided to make all purchases today tax free.
May
May 5 - Cinco de Mayo
May 8 - Mother's Day
May 21- Armed Forces Day
May 26 - Neighbor Day
May 30 - Memorial Day
Example: Did you know May 26th is National Neighbor Day? In honor of the date, all of our offers are buy one get one free this week. If you don't have a neighbor, you can keep the extras for yourself. Enjoy!
Remember, you can schedule your emails to send up to four months in advance. We hope these tips have given you inspiration to get started on your next campaign.
Need Help with Subject Line Ideas?
Attend the next Subject Line Savvy Webinar on Thursday March 24, 2011 at 1:00 pm.
Attend Our Weekly Salesforce Webinars:
Get a Live demo and participate in our Q&A every week - Wednesdays at 10:00 AM PST
Related articles:
Yep, Subject Lines Are Still Crucial to a Successful Email Marketing Campaign
Who Wants to Write Better Email Copy
29 Great B2B Subject Lines

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