It’s the end of the year, and I’m stuffed with Christmas chocolates and delicious winter beer. I’m hardly in a state to think up something new to write. So, in case you missed something good, I’ve compiled my five most popular posts from the past year. Continue on to read a synopsis, see the first paragraph from each and access technologically advanced “hyperlinks” that will allow you to jump straight to each post!
Note that one of my Top 5 was from the past six weeks, but I’m not listing that because it just seems lazy.
#5 - How to Email Old Contacts in the New Year
A very appropriate post for this time of year. Take a look at how to reach out to older contacts that you haven’t recently mailed or have maybe never mailed at all.
Read:
How to Email Old Contacts in the New Year
January is nearly over, so it’s almost too late for me to use the words “New Year” in the title of a blog post. But a title of “How to Email Old Contacts Within a Few Weeks of Valentines Day” wouldn’t have had the same ring to it.
#4 - Sharing Between Accounts Within the Same Salesforce Org
Each user within a Salesforce Org has access to their own VerticalResponse account. What can users within your own Org share between their individual VR accounts?
Read:
Sharing Between Accounts Within the Same Salesforce Org
If you’re familiar with the way VerticalResponse for AppExchange accounts work, then you know that each user in your Org with access to VerticalResponse is using their own individual account. This means that lists, emails and data that live in one user’s account will not show up in an account belonging to another user.
#3 - Twitter: It’s Not Just for People Who Use Buzzwords Anymore / Tips for Using Twitter for Your Business
I use Twitter to bring humor and joy to my 40 followers. You’ll probably want to use it to connect with your customers and prospects. This two part series will show you how to get started and how to use Twitter in conjunction with your email marketing.
Read:
Twitter: It’s Not Just for People Who Use Buzzwords Anymore
You’ve probably heard of Twitter. You might think it’s cool. You might think it seems a little silly. You might be using it right now to let everyone know what you had for breakfast this morning.
Tips for Using Twitter for Your Business
Despite being the punch line of many bad jokes (like the ones made by me in our last newsletter), Twitter is continuing to prove itself as an excellent tool for personal and business communication. If you’ve been following the news on Iran’s very controversial election over the weekend, then you’ve seen first hand that Twitter can be much more than a tool for snark and navel gazing.
#2 - Design Your Email for Delivery and Response
Seeing emails delivered and having lots of people take action with them is likely to be the goal of any email marketing program. How can you design your emails to see the best delivery and highest response rates?
Read:
Design Your Email for Delivery and Response
In my last post I briefly described a number of steps you can take to help ensure your email is both delivered properly and garners a strong response. Today I want to take a closer look at one of those steps: designing an email with delivery and response in mind.
#1 - Do You Know the Way to VR Postcards?
The primary focus of VerticalResponse is email. This is also where most of our customers are focused when using our system. But we also offer direct mail postcards that enable you to reach out to your customers and prospects via the real world with a beautiful piece of high quality paper.
Read:
Do You Know the Way to VR Postcards?
When you first install VerticalResponse, we add three tabs to your account: VR Email, VR Postcards and VR Statistics. Though plenty of you use the VR Postcards tab, I'd guess that most skip right over it while jumping back and forth between the other two tabs.
Note that one of my Top 5 was from the past six weeks, but I’m not listing that because it just seems lazy.
#5 - How to Email Old Contacts in the New Year
A very appropriate post for this time of year. Take a look at how to reach out to older contacts that you haven’t recently mailed or have maybe never mailed at all.
Read:
How to Email Old Contacts in the New Year
January is nearly over, so it’s almost too late for me to use the words “New Year” in the title of a blog post. But a title of “How to Email Old Contacts Within a Few Weeks of Valentines Day” wouldn’t have had the same ring to it.
#4 - Sharing Between Accounts Within the Same Salesforce Org
Each user within a Salesforce Org has access to their own VerticalResponse account. What can users within your own Org share between their individual VR accounts?
Read:
Sharing Between Accounts Within the Same Salesforce Org
If you’re familiar with the way VerticalResponse for AppExchange accounts work, then you know that each user in your Org with access to VerticalResponse is using their own individual account. This means that lists, emails and data that live in one user’s account will not show up in an account belonging to another user.
#3 - Twitter: It’s Not Just for People Who Use Buzzwords Anymore / Tips for Using Twitter for Your Business
I use Twitter to bring humor and joy to my 40 followers. You’ll probably want to use it to connect with your customers and prospects. This two part series will show you how to get started and how to use Twitter in conjunction with your email marketing.
Read:
Twitter: It’s Not Just for People Who Use Buzzwords Anymore
You’ve probably heard of Twitter. You might think it’s cool. You might think it seems a little silly. You might be using it right now to let everyone know what you had for breakfast this morning.
Tips for Using Twitter for Your Business
Despite being the punch line of many bad jokes (like the ones made by me in our last newsletter), Twitter is continuing to prove itself as an excellent tool for personal and business communication. If you’ve been following the news on Iran’s very controversial election over the weekend, then you’ve seen first hand that Twitter can be much more than a tool for snark and navel gazing.
#2 - Design Your Email for Delivery and Response
Seeing emails delivered and having lots of people take action with them is likely to be the goal of any email marketing program. How can you design your emails to see the best delivery and highest response rates?
Read:
Design Your Email for Delivery and Response
In my last post I briefly described a number of steps you can take to help ensure your email is both delivered properly and garners a strong response. Today I want to take a closer look at one of those steps: designing an email with delivery and response in mind.
#1 - Do You Know the Way to VR Postcards?
The primary focus of VerticalResponse is email. This is also where most of our customers are focused when using our system. But we also offer direct mail postcards that enable you to reach out to your customers and prospects via the real world with a beautiful piece of high quality paper.
Read:
Do You Know the Way to VR Postcards?
When you first install VerticalResponse, we add three tabs to your account: VR Email, VR Postcards and VR Statistics. Though plenty of you use the VR Postcards tab, I'd guess that most skip right over it while jumping back and forth between the other two tabs.
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